In the paper are interpreted secular and religious customs and rituals, life and religious ceremonies that took place in the heart of Dalmatian hinterland: in Brštanovo and Gornje Vinovo. At the beginning of the thesis, the accent is on the life of the inhabitants of Zagora, traditional games that took place in these areas, naming and nicknames, then through interesting couplet of ojkalica and ganga, the thesis shows the rich traditional culture of the area. After that, the paper shows in a unique way traditions, customs and ceremonies related to the legends, and the end of the work is completed by prayers and oral literary structures of these culturally rich towns. The described traditional rituals most often have a panspermic and apotropaic character and at the same time represent an indispensable part of the life of all the inhabitants of the Dalmatian hinterland. Examples that substantiating informant's records have a significant traditional, ethnological and linguistic wealth. Customs that are written in this paper are preserved and transmitted from generation to generation for years, and it is up to us to continue to nurture and transmit them, because only in this way we can preserve our own national identity.