Oral traditions are a literary form passed down from generation to generation, encompassing historical, mythological, and etiological elements. A key characteristic of oral traditions is their connection to the local community, as they convey specific beliefs, stories about events, supernatural phenomena, and historical circumstances that shape the identity of the community. Examples of stories in this work were collected and recorded during research as part of the oral narratives of contemporary Split ethnography, with the aim of preserving the local tradition and cultural identity of the city of Split. The paper also includes an analysis of contemporary forms of oral literature in the urban environment of Split. These modern oral forms (local stories, anecdotes, "ćakule" and gossip) demonstrate how traditional storytelling methods can be maintained and adapted to modern circumstances. Throughout the paper, it will be shown how various oral literary narratives are not just a segment of cultural heritage, but are a living, dynamic practice that continuously shapes the life of both the individual and the community.