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master's thesis
Učinak pedagoških radionica na medijsku pismenost roditelja, primjer reklame
2020. urn:nbn:hr:172:581130
Hrgović, Ana
University of Split
Faculty of Humanities and Social Sciences, University of Split
Department of Pre-school Education

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Hrgović, A. (2020). Učinak pedagoških radionica na medijsku pismenost roditelja, primjer reklame (Master's thesis). Retrieved from https://urn.nsk.hr/urn:nbn:hr:172:581130

Hrgović, Ana. "Učinak pedagoških radionica na medijsku pismenost roditelja, primjer reklame." Master's thesis, University of Split, Faculty of Humanities and Social Sciences, University of Split, 2020. https://urn.nsk.hr/urn:nbn:hr:172:581130

Hrgović, Ana. "Učinak pedagoških radionica na medijsku pismenost roditelja, primjer reklame." Master's thesis, University of Split, Faculty of Humanities and Social Sciences, University of Split, 2020. https://urn.nsk.hr/urn:nbn:hr:172:581130

Hrgović, A. (2020). 'Učinak pedagoških radionica na medijsku pismenost roditelja, primjer reklame', Master's thesis, University of Split, Faculty of Humanities and Social Sciences, University of Split, accessed 29 March 2023, https://urn.nsk.hr/urn:nbn:hr:172:581130

Hrgović A. Učinak pedagoških radionica na medijsku pismenost roditelja, primjer reklame [Master's thesis]. Split: University of Split, Faculty of Humanities and Social Sciences, University of Split; 2020 [cited 2023 March 29] Available at: https://urn.nsk.hr/urn:nbn:hr:172:581130

A. Hrgović, "Učinak pedagoških radionica na medijsku pismenost roditelja, primjer reklame", Master's thesis, University of Split, Faculty of Humanities and Social Sciences, University of Split, Split, 2020. Available at: https://urn.nsk.hr/urn:nbn:hr:172:581130

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Metadata
TitleUčinak pedagoških radionica na medijsku pismenost roditelja, primjer reklame
Title (english)The Impact of Preschool Pedagogy Workshops on Media Literacy among Parents on the Example of Commercials
AuthorAna Hrgović
MentorMorana Koludrović (mentor)
Committee memberIna Reić-Ercegovac (predsjednik povjerenstva)
Committee memberMorana Koludrović (član povjerenstva)
Committee memberMaja Ljubetić (član povjerenstva)
GranterUniversity of Split
Faculty of Humanities and Social Sciences, University of Split
(Department of Pre-school Education)
Split
Defense date and country2020-07-22, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Pedagogy
Abstract
Poznavajući sveobuhvatan utjecaj medija na djecu, mlade, ali i odrasle osobe te pozitivne učinke koje razvoj medijskih kompetencija ima za ovladavanje medijskim sadržajem glavni cilj ovog istraživanja bio je istražiti utjecaj provođenja pedagoških radionica na medijsku pismenost roditelja. Istraživanje je provedeno od veljače do lipnja 2020. godine kada je sudjelovao ukupno 31 roditelj, a podaci relevantni za ovo istraživanje prikupljeni su upitnicima koje su roditelji ispunili prije i poslije pedagoških radionica. Evaluacijskim upitnicima provjerena je roditeljska percepcija korisnosti pedagoških radionica o medijima i medijskoj pismenosti. Rezultati istraživanja pokazuju da nakon radionica roditelji češće obraćaju pozornost na štetne učinke reklama te su im jasniji pojmovi kao što su ‘fake news i ‘banirane reklame’. Istraživanje je pokazalo kako roditelji općenito smatraju da je ovakav oblik radionica koristan, a većina se slaže da su radionice poboljšale njihovu medijsku pismenost. Roditelji su svjesni da djeca vole gledati reklame, a nakon provedenih radionica slažu se kako bi voljeli više naučiti o štetnosti i skrivenim porukama medija te o načinima kako djeci prenijeti znanje o “kritičkom promatranju”, odnosno procjeni kvalitete medijskog sadržaja u svrhu zaštite od loših utjecaja medija.
Abstract (english)
Knowing the overall impact of the media on children, young people and adults along with the positive effects that the development of media competencies has on mastering media content, the main goal of this research was to investigate the impact of pedagogical workshops on media literacy among parents. The survey was conducted from February to June 2020 and total number of 31 parent participated. Data relevant to this survey were collected by questionnaires completed by parents before and after pedagogical workshops. Evaluation questionnaires tested parents' perceptions on the usefulness of pedagogical workshops on media and media literacy. The results showed that after the workshops, parents pay more attention to the harmful effects of advertisements and concepts such as ‘fake news’ and ‘banned advertisements’ are now clearer. Research has shown that parents generally find this form of workshop useful and mostly agree that the workshops have improved their media literacy. Parents are aware that children like to watch commercials and after the workshops agree that they would like to learn more about the harmfulness and hidden messages in media content. Also, parents would like to know more about how to teach their children to “critically observe” and to assess the quality of media content in order to protect themselves from the negative influence of the media.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:172:581130
Study programmeTitle: Early and Preschool Education
Study programme type: university
Study level: graduate
Academic / professional title: magistra /magistar ranog i predškolskog odgoja i obrazovanja (magistra /magistar ranog i predškolskog odgoja i obrazovanja)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2020-08-26 11:32:39